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Equalizer: how to see what is happening through the eyes of the audience



Now we are going to use the SQVID again, but in a completely different way. Instead of running through five questions and coming up with various ideas, we use this method as a graphic equalizer. We will move the virtual sliders up and down for each question until we find the settings that make our picture as easy to understand and suitable for those to whom we want to show it *.
* Let's clarify the situation: this does not mean that we become visual chameleons, changing their ideas in order to adapt to each audience. On the contrary, now the task is different - we have to make sure that we are so confident in our idea that we allow it to be as flexible as possible.
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Equalizer: how to see what is happening through the eyes of the audience

  1. How to see outside the numbers
    As we have said, graphics play a huge role in the business world *. Since in this world success and failure are almost always evaluated in numbers, it is not surprising that the second most frequent element of business presentations (after texts) is graphics. There is nothing wrong. The more charts, the better. However, the problem is that we too often rely on graphics alone, and in
  2. Lecture hall
    Is the same speech equally constructed in different audiences? If so, what do you mean? And that's what. The audience can be friendly towards you or, on the contrary, aggressively, less often completely indifferent. Usually it is easy to estimate in advance, at least approximately. What you could allow yourself with a benevolent listener is unacceptable with an aggressive one. Aggressive audience you
  3. The mechanism of educational influence on the army audience using the media
    The main meaning of the methodological approach to the use of media for educational purposes is to implement the principles of comprehensiveness of the impact on the organs of consciousness and the availability of information managing pedagogical influence for the maximum possible number of military personnel. It is not by chance that the pedagogical activity itself is considered as “informational impact, the effect of which is based on
  4. Adjusting the equalizer for work, part III: finance
    Baseline You convinced Bob to support you. Now you need to get Mary from the finance department to think about the money side of your idea. Task Set up an equalizer for the picture that Mary will show from the finance department. Complete the equalizer settings for a picture designed for Mary from the financial
  5. Setting up the equalizer for work, part V: board
    Background So you did a great job - your initiative received support throughout the company. Marge is so delighted with your ability to use pictures to find a consensus that she asks you to make a presentation for the board next month. The task is to adjust the equalizer to the pictures that you will show the board. (Remember, at stake is the future of your company, your
  6. Equalizer Settings Overview
    I hope that the essence of the last exercise is clear to you: the initial sketch created during lunch may contain a truly breakthrough idea. However, perhaps you should not immediately wave the napkin in the air, but instead think about who we will show it to and what our audience will see. In such situations, there are no absolutely correct answers. CEOs, prime ministers,
  7. Setting up the equalizer for work, part II: project manager
    Baseline Suppose the director liked your idea. Leaving the meeting, she says: “Show this concept to Bob from the project management department and tell me that I want to implement it. He will argue with you, because it is very different from what we discussed earlier, but try to convince him of the correctness of his idea. " Task Adjust the equalizer for the picture,
  8. Major physiological changes in the human body occurring in the process of labor activity
    Any type of work is a complex set of physiological processes in which all organs and systems of the human body are involved. Central nervous system (CNS) The central nervous system provides coordination of functional changes that develop in the body when performing work. All labor movements and their character depend, on the one hand, on
  9. Setting up an equalizer for work, part I: director
    Let's take a closer look at this EQ model and see where it takes us. In the next scenario, I want you to think about what position all the SQVID EQ sliders would put. (Remember: the goal is to get into the heads of the audience, so we have to create an image that she will probably want to look at.) Baseline data We are part of a group on
  10. Setting up the equalizer for work, part IV: production line
    Baseline Marge, Bob and Mary like your idea. You have management support, a development plan and some amount of money. Congratulations! You have a promising initiative. Now you have to tell your ideas to Steve, the manager of the production line. And if he does not like your initiative, you can put a cross on it. Task Set up an equalizer for
  11. Six ways to see
    Recent discoveries in the field of neuroscience: it turns out that when looking at the world around us, our vision system divides each object into separate types of visual information. They are processed through various “ways of seeing”, including (among others) “where”, “what” and “how”. These simple names perfectly describe the corresponding functions: “where / where” indicates the location of each thing, “what”
  12. Do you know how to breathe through the eyes?
    Before you start the exercise, carefully read its description. Sink the image of youth! Sit on a chair, make yourself comfortable. Hands on your knees, back straight. All body and facial muscles are relaxed. In the body, in the soul rest. We breathe only nose. And now we proceed. Observe how you breathe through your nose. When you inhale in the nose and nasopharynx there is a cool, on the exhale - the heat. Anyway,
  13. SAMPLE INTERNATIONAL VETERINARY CERTIFICATE FOR DOGS AND CATS THAT COME FROM COUNTRIES DEPRIVED BY RABIES
    I. OWNER Name and address: ........................................... .................................................. .................................................. .................................................. .................................................. .................................................. ......................
  14. DAY 2 SEE
    Day 2
  15. Six opportunities to see? So what?
    We have just studied a fairly large piece of theory. From the beginning of work today, we have already been able to do quite a lot: we created a new coordinate system for a new look at the problems, added six new tools to the kit, traveled a bit around the human brain and finished with pizza. Now, to translate all this into a world of reality and show how all these methods are applied in the field
  16. Activity 10. Own "I" through the eyes of people around you.
    Objective: to develop the ability to see oneself through the eyes of others and to understand others. Exercise 1 One of the group members (addressee) leaves the door with a piece of paper and a pen, trying to imagine what the group thinks of it, how it sees it. At this time, the group is thinking about the same question: how do we see this person? During the discussion, the whole group names at least 10 positive and
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