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Your pictures are "why". Theme and variations


I. The simple truth
Draw a simple "good enough" portrait, showing why visual thinking is a powerful way to solve problems. My decision is given in the appendix on p. 374.
2. The scientific scheme
Create a simple multifactor scheme that can illustrate one or two links between the following data sets:
the percentage of participants in a typical business meeting related to the Black Handles ("I can not wait to start drawing"): 25 percent;
the share of Yellow Pens among the participants ("I do not know how to draw, but ..."): 50 percent;
the percentage of participants in the meeting who can be considered Red Handles ("I hate drawing"): 25 percent;
the information seen is about twice as good as what was heard;
The information you have seen and heard is remembered four times better than the just heard number of pages with text (without other elements) in a typical business presentation lasting 1 hour: forty (40);
number of pages on which the dominant element is a picture in a typical business presentation lasting 1 hour: six (6).
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Your pictures are "why". Theme and variations

  1. Picture 6: "why" - scientific chart
    So, we came to the last and rather large issue. "Why" is a universal key for solving problems. If we can answer the question "why" (why something works in a certain way, why one event occurs, and not another, why some things seem inevitable), then we can consider a significant part of our problem solved. Perhaps the details of the decision are not yet clear, however
  2. Why do some pictures work and others do not?
    Over the years, helping people solve problems with pictures, I was often surprised that some types of pictures helped clarify the situation, while others only worsened understanding. This is not related to picture quality. For example, people in diagram A were drawn much more accurately than the contours of figures in diagram B, but this did not help to make diagram A more simple to understand. It did not have
  3. But if I can not just show you the final picture, why do not I combine it with the account?
    The most important part of this story (and for me, from a personal and professional point of view, one of the most breakthrough moments in the entire book) is not at all related to what the final prototype looked like *. The breakthrough came about thanks to the pictures drawn by the team - thus the pictures that we just discussed in such detail. As in the story of McKinsey and Lego, I was at first afraid to show these
  4. Your weeks at home
    1. Let's make commitments. Breastfeeding mothers want to give their children nutrition, the best possible, even if they can not be around to supply it personally. Knowledge of the benefits of human milk for a human baby is a strong driving force. Mothers continue to breastfeed after going on to work because they want to be associated with children, even when they do not
  5. Saving your nipples
    After the child has compressed a mouth and has bit, it can not let out. Do not try to snatch the nipple from the baby's mouth, because it hurts even more. Instead, insert the index finger between the jaws and squeeze them. Then bend the end of the finger around the nipple when you take it out of the baby's mouth to protect it. Your finger, having a bone, is better than the soft tissue of the chest, it will press on the compressed
  6. Your questions about breastfeeding and caring for a child and the answers to them
    After childbirth comes a lot of milk, and as far as I know: a newborn baby needs very little. Is it worth it right after delivery to express? As a rule, a large amount of milk comes on the third-fifth day after childbirth? The first two days the breast produces colostrum and is usually not filled. At joint stay, when the mother can feed the baby not according to strict regime, but by
  7. Myth 8. You need to apply hot water if your limbs are frozen
    Hands and feet go numb when it gets very cold, which leads to the fact that many people try to warm them up with hot water. In fact, hot water can aggravate the condition. It is worth using only slightly lukewarm water or dry
  8. How can we draw "human" pictures for business?
    So, approaching the end of our seminar, let's talk about something that is never discussed at business meetings. Throw away your presentation pages with clearly marked and boring lists of questions and show them hand-drawn pictures instead. And even better - draw these pictures right at the meeting. Forward! Meetings and meetings should not be predictably boring *! * Say this
  9. Your second picture "how"
    Flowchart 2. One click Arrange the elements in places so that they create a logical flowchart, and then record the resulting solution for the "how" problem. My decision is given in the appendix on p. 373. You can see that in this example we often use the concepts "if" and "then": if Tom is hungry, then we feed him; If we want to help the client increase its market share, then we should
  10. Picture 4: "when" = time line
    The suprachiasmatic nucleus measures changes in the light seen by our eyes and transmits information to the hypothalamus, which (besides many other functions) controls the performance of our biological clocks. Do you know that there is a part in our vision system that keeps track of whether darkness is coming around *? She uses this information to tell us when to go to sleep. If
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